Available for opportunities

Brooke Withers

Principal Product Designer · AI Strategist · Product Innovation Leader

Designing the future of AI-augmented products, services and organisations.

15+
Years experience
5M+
Product downloads
10+
Platforms shipped
45%
AI adoption lift

Meet Ask Brooke AI

An AI-powered executive briefing assistant trained on Brooke's experience, case studies, portfolio, leadership approach and AI projects. Ask anything — no CV hunting, no link clicking.

Suggested questions

Selected Work

Featured Case Studies

Volta Motos

AI · Electric Vehicles

Problem: Early-stage EV startup needed AI-powered product strategy and UX direction from zero.

Outcome: Delivered AI product roadmap and customer experience framework, securing next funding round.

7plus (Seven West Media)

Design Systems · Media

Problem: Seven West's streaming platform lacked a coherent design system, slowing delivery across 10+ products.

Outcome: Built the 7plus design system, reducing design-to-dev handoff time by 40% across the org.

BetEasy

Fintech · Wagering

Problem: BetEasy needed a full rebrand and product redesign to compete in a crowded wagering market.

Outcome: Led product design from concept to launch — platform now serves millions of users.

SupporterHub

SaaS · Non-Profit

Problem: SupporterHub needed to build a 0→1 SaaS product for non-profit supporter management.

Outcome: Co-founded and shipped the product, growing to thousands of active users.

AI Work

Building AI-Enabled Experiences

Brooke has moved beyond using AI tools into building AI-enabled products, consulting practices and automated workflows.

AI Consulting

Helping organisations identify where AI creates real, measurable value.

AI Mentoring

Coaching professionals on AI adoption and practical implementation.

Research & Advisory

Research and advisory on emerging AI product patterns and strategy.

Workflow Automation

Designing AI-augmented internal workflows that save teams real time.

Prompt Engineering

Developing structured prompts for product and design teams.

Agent Development

Early-stage experience building AI agents for task automation.

BW

Brooke Withers

Principal Product Designer · AI Strategist

Experience15+ years
Product downloads5M+
Ventures foundedMultiple
IndustriesFintech, Media, SaaS, Ecommerce
AI expertiseStrategy, Implementation, Workflows
LocationSydney, Australia

Available for

PermanentContractAdvisoryConsulting

For Recruiters

Brooke Withers is a Principal Product Designer and AI Strategist with more than 15 years of experience delivering digital products, building design systems, leading teams and helping organisations navigate technology change.

Where many leaders operate at the strategy layer only, Brooke has spent 15+ years moving between business strategy, product design, UX, design systems, customer research and implementation — and more recently, AI adoption.

Job Description Analyser

Paste a job description and Ask Brooke AI will return a match score, relevant experience, case studies and suggested interview topics.

  • Match score against Brooke's background
  • Relevant experience matched to role requirements
  • Relevant case studies for the hiring team
  • Potential value areas from day one
  • Suggested interview topics

Career Journey

15+ Years of Experience

Ready to talk?

Let's connect directly.

If Ask Brooke AI has answered your questions and you'd like to connect with Brooke directly, book a 30-minute intro call.

Brooke Withers

Principal Product Designer · AI Strategist

Ask Brooke AI is powered by a knowledge base built from Brooke's CV, case studies, portfolio, articles and project experience. It is designed to help recruiters and hiring managers understand Brooke's background quickly and accurately.